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The incessant overdrive of automated emails transacted in the business landscape has diluted the value of conducting time-consuming, thought-driven digital outreach.

AI and sales engagement platforms have enabled salespeople to conduct endless amounts of email outreach at scale, the only limitation being email deliverability phenomena. For individuals who take the time and energy to manually type an email to a recipient, there is no differentiation between their email and an automated email sequence – or a copy/paste template they use for all of their prospects.

When you receive a handwritten note in the mail, you know just by looking at it that it was genuinely hand-written. As one of the most widely used forms of digital communication, why is this not also possible for email?

Honestly was created for a simple purpose: to reinstate the value of digital communication over the email channel.